I was hesitant to get back into recording artists just because of the conditions in which artists have to deal with as far as making money. They have dreams and I can only help fulfill them musically.
Then I recently reflected on the fact that I missed being a part of an artists growth – actually that was my main gig in LA; development producer – prepping artist for their pitch to majors.
So once I get back into the “why” this year I decided to start slow with Maui artist Stephen Henderson. The back story of how we met was cool but it was the follow-through of Stephen that brought back the faith that people will work as hard as I do to get to the next step.
As a producer, working with Stephen on his track called “She” was real fun. I try to make a lifelong impression on people coming into my studio to work out a song – it’s personal. But it was Steven that made the biggest impression on me because of his total follow-through in marketing himself.
So now I’m getting back into the game by producing tracks on artists, but slowly. I refuse to do more than one track on an artist – I wont get into a full EP production because I don’t believe in that business model anymore.
I believe that the future of music (songs, artists making $) will be focusing on few songs and putting the energy into REAL SONGWRITING!!!!